
Clownery in a public health emergency – it’s not fun in the Philippines!
Was there too much complacency or cleanly downplaying?
I led the end-to-end development of these digital articles as an in-house digital content writer for Practice Protect. While published under the company name, I led the conceptualization, research, writing, editing and optimization for search engines of these digital content pieces aimed at boosting brand awareness and building thought-leadership and brand authority, particularly in the APAC region.
News and editorial features produced as final outputs for my undergraduate major subjects in Journalism Principles and Practices and Komunikasyong Pang-Midya (Media Communication in Filipino). These pieces applied newsroom standards, ethical storytelling, and timely reporting grounded in both broadcast and print journalism frameworks.